And the first five results on Google capture a whopping 70% of all that traffic. For long-term growth, you’ve got to put your business where people are looking. So it’s easy to see why Aussie businesses are now investing in SEO. With competition like that, the time to start is yesterday.
At LINK Marketing, we understand the importance of effective SEO strategies in today’s competitive landscape. While it’s true that solid SEO can be achieved without backlinks, we offer additional options to further enhance your online presence.
We believe in providing flexible solutions that cater to your specific needs and budget constraints. That’s why we came up with the idea of mix and match packages!
For example, if you are operating within a highly competitive industry but you have a small budget, our tailored solutions allow you to optimise your SEO efforts by incorporating our High Competition backlink package with a more affordable SEO package. This way, you can work on maximising your authority and visibility within your target market.
1,300%
increase in organic conversions, year on year.
32.45%
decrease in bounce rate.
370%
increase in conversion rate in one year
28%
decrease in bounce rate in one year
Stop by our Brisbane office and meet your team for a coffee or give us a call anytime. We’re always happy to chat about your progress and answer your questions.
“Fantastic return on investment...”
We have been working with Josh for close to 12 months since opening our business. We have seen fantastic return on investment. He has been very proactive and attentive. Easy to contact with very prompt response times which is hard to find. He does not hesitate to educate us or answer questions... He is in constant contact whether that is through emails and fortnightly phone calls. This allows us to keep up date & determine if there is any changes within the business that may effect our ad spend etc. Couldn't recommend highly enough!
The number of clicks and impressions your website has received from Google and Bing. This will be viewed through analytics, search console and Bing webmaster.
Where your website is ranking on search results. This Will be down through Search Console and Ahrefs.
The number of sales you have made, calls received, and online forms submitted. We will also review how we can increase and the number of the previous time period.
Review new blogs, links, and content published. We will also review the effectiveness and what new topics to create.
By reviewing your analytics we are able to understand how users interact with your website. We will review the bounce rate, average time on page and pages per visit.
Google Business Profile and Bing Webmaster Tools allow us to see how the profiles are performing in the local listings.
Google recommends webpages that have relevant rich copy that is useful for users. Your SEO strategy needs to ensure high-quality content that provides true value for your audience. LINK copywriters are experts at creating quality content that answers their burning questions or provides the right service fast.
SEO stands for Search Engine Optimisation. Basically, it’s a fancy term for the process we use to help your website appear higher on search engines.
With the right technical tweaks on your site, you’ll get your website in front of people who need a business like you.
Google recommends relevant results based on the search term each user enters. So, to put it simply, we help Google see your webpage as relevant and recommend it to users above other pages.
This depends on what approach you take. But overall, SEO is a long game. If you want a huge increase in web traffic and sales, it won’t happen overnight.
That doesn’t mean you won’t see any improvement within the first few weeks but SEO involves building a strong foundation to help search engines view your website as safe, relevant, and authoritative. So it doesn’t work as quickly as other methods (like paid Ads).
Consistency and patience are the core tenets of a solid SEO strategy. It’s the kind of thing that sets you up for long-term success, and you know what they say about all good things…
EAT stands for Expertise, Authoritativeness, and Trustworthiness. These are considered to be the most important SEO factors for search engines algorithm in 2023. The factors are used to determine the quality and relevance of your website’s content. A website with high EAT is more likely to rank higher in search engine results and be used as a credible source of information.
Think of your website as your online presence on Google. Your website’s visibility is crucial for attracting customers, just like a physical store.
Your website’s ranking on Google is like the location of your store in a shopping centre. Websites on the first page of Google are like shops that are next to the glass doors, getting the most visibility and customers.
But if your website is not on the first page of Google, it’s like having your shop at the back corner of the shopping centre, making it difficult for customers to find you and your business will miss out on potential leads. Investing in SEO is like relocating your shop to a better location.
It helps improve your website’s visibility and put your business in front of potential customers. In short, having an amazing website is important, but it’s even more critical that it’s easily found by your target audience.
We don’t, and we would caution you to be wary of companies who do.
Though you can implement strategies to improve your SEO, you can’t control the outcome of your efforts. Only the search engine truly has the power to do that.
So, in our view, it would be unethical for us to guarantee a ranking.
If you’ve got the time to stay up to date on search algorithms, test multiple methods to see what works, and spend hours every week maintaining and optimising your web presence – you shouldn’t.
But most business owners we work with don’t have that kind of time (or interest) in becoming an expert in SEO, so they hire us to do it for them.
An SEO audit is like a check-up for your website’s visibility and presence on search engines like Google. It looks at different parts of your website and external factors that may be impacting how well it it is indexing. The goal is to find any problems that may be keeping your website from ranking well and to give suggestions on how to fix them.
An SEO audit includes checking your website’s structure and design, the keywords you use, the content on your website, and backlinks pointing to your website. After the audit, you’ll receive a report with detailed information and tips on how to improve your website’s visibility on search engines.
Link building is the practice of getting other websites to link to yours. These links act as “authority” for your website, showing search engines that other sites believe your content is valuable and relevant. The more high-quality links pointing to your site, the higher it will rank in search engine results pages (SERPs).
There are various ways to go about link building, including:
Link building is a significant aspect of search engine optimisation (SEO) and it can help increase the visibility and traffic to your website. However, it’s important to note that not all links are created equal, and it’s important to focus on acquiring high-quality, relevant, and natural links to avoid penalties from search engines.
Get professional advice from our Brisbane SEO team. We’ll schedule a free, no-obligation session to chat about your business goals and help you find clarity on the best path forward.
5 articles. 2 min reads. All wrapped up in one fortnightly newsletter.
